Sr Manager II Custom Research- – Quant Primary/Secondary on CPG trends
$110k - $112k + bonus + relo
Fortune 500 CPG – Arkansas
Must be US Citizen, Green Card or PR
Reports to Director of Custom Research
This is a hands-on primary/secondary research role – exclusive to quantitative
Focus on this role is expertise exclusive to quant in primary/secondary consumer research supporting CPG trends. Candidate must have both client and supplier experience.
Description:
Drives the execution of multiple business plans and projects for Insights and Formulates plans to do research studies that address business questions by determining and stipulating the scope of research, sampling plan, experimental design, and analytical plan
Identifies new research methods to address business questions (for example, store layout, merchandise features, communications with customers)
Manages relationships with research suppliers
Supports project teams by collaborating with team members from multiple departments.
Integrates and summarizes data sources to address questions about the company's customers.
Manages department budget
Guides product suppliers in cooperative research
Provides supervision and development opportunities for associates
Promotes and supports company policies, procedures, mission, values, and standards of ethics and integrity
Ensures business needs are being met by evaluating the ongoing effectiveness of current plans, programs, and Initiatives
Minimum Qualifications for the Position: (Applicants must possess all of the following to be considered.)
8 years of experience in designing, managing or directing primary/secondary marketing research supporting trends data within a CPG or service organization. A strong quant background is essential and exclusive to this role.
Additional Preferred Qualifications:
Experience conducting research within a retail environment.
Bachelors Degree in Marketing Research, Statistics, Economics, or related field. Master's Degree In Marketing Research, Statistics, Economics, or related field.
Must have analytic abilities but must have overall insight of consumer insights and working on trends – be able to look at data and surmise "I see this thing happening based on our data" – all huge syndicated data sets from Nielsen, IRI along with their own syndicated data. This group manages all syndicated research. Must be able to dig inside this massive amount of data and pull out golden nuggets looking for trending - comfortable w/huge data sets and comfortable with pulling things out of this. Experienced with Roper Report along with other different types of research, categories and areas.
Qualified candidates send cover letter and resume to Linda@BentonSearch.
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